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What is a Trademark?

#TrademarkTuesday

November 29, 2016

Author:

Nexsen Pruet intellectual property attorney Sarah Nagae shares insight and overviews of trademarks and the trademark process as part of a weekly series, "Trademark Tuesday." 

For the first video for #TrademarkTuesday, she explains: What is a trademark? 

Major categories include:

  • Word Only
  • Design Only
  • Combination of Word & Design
  • Trade Dress
  • Shape of Product
  • As well as sounds, colors or smells.

Watch this video & and future #TrademarkTuesday videos on Nexsen Pruet's Youtube.


Sarah Nagae focuses on trademark and copyright law, helping clients protect their business names, brand names, logos, artistic works and other forms of intellectual property.  In 2013, she was among the first to become a Board Certified Specialist in Trademark Law in North Carolina.

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